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outlet shop – restaurant – Museum
Located in Geispolsheim, near Strasbourg, Les Secrets du Chocolat by Schaal takes you on a journey through the origins, techniques, and expertise of Schaal’s Alsatian chocolate.
Factory outlet, restaurant, and immersive experiences—so many ways to indulge in chocolates made in Alsace.
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Created in 2004, this establishment was originally a museum dedicated to the Marquise de Sévigné brand.
Since 2021, following a major transformation, it has become Les Secrets du Chocolat by Schaal. Within its three-part space, visitors are welcomed to experience, feel, and above all, taste the Schaal universe.
Just a few dozen meters from the Schaal chocolate factory, Les Secrets du Chocolat by Schaal invites you to discover the origins of its favorite ingredients: cocoa and hazelnuts. You can also take part in a hands-on creative session with the chocolatiers—followed by, of course, a tasting of these chocolates. What makes Schaal chocolate truly unique is the origin of its ingredients: the cocoa comes from Schaal’s own plantation in Ecuador, near Guayaquil, while the hazelnuts—later transformed into praline—are grown in Baleyssagues in the Lot-et-Garonne region. The immersive space offers a journey through your five senses, revealing the power and richness of cocoa, from the very bitter cocoa pod to the most delightful confections.
Creative workshops (all about chocolate, of course!) are offered by reservation for children from 7 years old and up. With guidance from the chocolatiers, you can work with this noble product to create your own chocolate and then savor it.
The dining area allows visitors to extend their chocolate adventure with a sweet and indulgent buffet, as well as a selection of savory dishes. From lunch through afternoon tea, Les Secrets du Chocolat by Schaal has something to satisfy a hearty appetite, a sudden sweet craving, or simply a small nibble. Outside, an authentic Orient Express dining car can be privatized for unforgettable meals.
Because indulgence is anything but a vice, the factory store offers the entire range of Schaal chocolates at very attractive prices. Spread out over 180m², there is something for every chocolate lover: dark, milk, praline or not, bars or unique creations—every taste and every budget will find the perfect chocolate.
Finally, for B2B clients, Les Secrets du Chocolat by Schaal provides an auditorium that can accommodate up to 60 people, ideal for team-building activities—including chocolate workshops—or any other type of meeting.
This company is capitalistically owned by Omnia
Jordan SAVARIAT
Museum director
Les Secrets du Chocolat – Museum – Outlet shop – Restaurant
Rue du Pont du Péage – F-67118 Geispolsheim
+33 (0)3 88 55 04 90